Advocacy: Open Letter to Sec. Zinke


KEEN is a values-led company, and is actively working to protect the places we play. In 2017, the Secretary of the Interior, Ryan Zinke, reviewed national monuments as directed by an executive order. We at KEEN led the design of a coalition open letter with the goal of reminding him that Americans cherish their national monuments and that he should not alter these designations.


2017 KEEN Effect Advertising


Joining with a group of brands and non-profit organizations including Patagonia, The North Face, REI, The Conservation Alliance, and Outdoor Alliance, we sent a message to Secretary Zinke that we value our public lands and want to see them protected.



Have a great day!