2022 - TCA Year in Review Video
Art Direction
2022 was a big year for The Conservation Alliance. The organization matched an all time high in giving with $2.2 million awarded, 56 projects funded, and 14 projects completed, for a total of 178,815 acres and river miles protected in 2022.
I project managed this video from concept through final product. I wrote the script, coordinated the team’s edits, designed two layouts for horizontal and vertical cuts, provided art direction and worked with the editor to arrive at the final version. I also crafted social copy and built mailchimp emails to share the video with TCA’s audience.
Motion by Grant Aldrich
Art Direction by Alie Kouzoukian
